The Hindu swastika means in rough translation, “I have value”. It is still found on Hindu Temples. This makes for some confusion for those who don’t know the history of the swastika.

Rudyard Kipling used this ancient Hindu symbol to emboss his books. A British author who had spent considerable time in India, he felt so strongly about this symbol he had it placed on the inside cover of his books with his signature under it and encased in a circle. It was kind of like his logo, before such things were popular.

Kipling Swastika with signature

Then in the 20th century the Nazi party decided the symbol, slightly modified would be ideal for their new political party. This has forever tainted this fine Hindu symbol in the public eye to this day. Few even notice the slight differences that are distinctive only when someone is observant.

Kipling was a man of his times but in many ways way ahead of his times as well. At a time when many British abroad were of the high status society who did not involve themselves with the lesser cast, particularly in India where casts were well defined, joining a group which “met on the level” and implied equality between members was not always popular. Kipling was a Freemason.

What are Freemasons? They are a fraternal group, who volunteer for charities while holding each other to high moral standards. Kipling often found cleaver ways to put Masonic ideals and symbols into his many books. He enjoyed the membership greatly it is believed.

As a Freemason, he would have known more than most about the importance of symbols. So when I purchased a small set of his older books and saw the symbol I was very surprised to say the least. I as stunned that he would put his name under the symbol in his books. I was also relieved to find out how all the history of the symbol evolved and how he repudiated the use of his “logo” for any future productions of his work.

Freemason’s Ben Franklin with author Rudyard Kipling books in background.

The insert above shows the books I purchased and my first notice of the history of the swastika. The two books on the right, newer publications do not reflect the symbol. Both later books were gifts from my great grandmother in my youth. She felt that I should at 7 start reading better literature than Tarzan.

I am reviewing this history to reflect the public perception of a symbol which should not be shrouded in such negativity, when it was for centuries so positive. Sometimes good things or even groups can be mislabeled or even demonized. Not all of them deserve such historical memories.

This is true for groups as well. Some gain a reputation over time in the public eye that uninformed people blindly follow. Opus Dei has enjoyed both notoriety and ill public perception ever since Dan Brown’s book, The Da Vinci Code. For that matter, The Roman Catholic Church also suffered some stigma but eventually the public seems to have concluded that the book really was fiction, despite the sudden interest in all of the places the book referred to in the many locations for the main character, later played by Tom Hanks in the movie by the same name.

Freemasonry has over the years been subjected to harsh and deceptive treatment too. The Roman Catholic Church (RCC) forbid its members from joining for years. More than one Papal Bull was proclaimed with this message. Yet until the Knights of Columbus was created good RCC members joined as they wished and were welcomed.

This is the central point. Freemasonry has a history of not fighting back when confronted with public criticism. The usual path is to let the issue die. Time will heal all things, particularly when replies in public usually are manipulated into further lies. This was the usual pattern for Freemasonry for the first couple of hundred years, though upon reflection with some of the issues many today think this pattern should be discarded.

It seems that any group, even countries if they are around long enough find some peaks and some valleys in the eye of various observers. Sweden wasn’t always neutral for instance, but at one time put forth an army that tramped all over northern Europe.

The RCC has in its past many things which can be seen as both good and bad. The missionaries are seen by Catholics as good, while Native American’s don’t appreciate Columbus Day or the missionary impact on their culture. There is for some the image of Mother Teresa contrasted with the Holy Inquisition responsible for killing thousands and torturing many more! Few things made by man that have any length of history behind them are without this contrast. So it is with volunteer groups and nonprofit groups as well, but on a lesser scale.

Author Allen E. Roberts writes in his book, House Undivided that Freemasons on both sides of the American Civil War fought and died. On some occasions after the day’s battle was done the two sides would gather to conduct a Masonic funeral. This was done on more than one occasion.

Also related in Robert’s book was the well known story about the Grand Master of Iowa Freemasons, Thomas   H. Benton, JR. When Benton found himself as the occupation commander of Little Rock, Arkansas during the American Civil War he is said to have placed a guard of Union troops about the home of Albert Pike, a Confederate general, so that the general’s well known Masonic library would not be destroyed. Albert Pike later became famous for Morals and Dogma, a lengthy and somewhat scholarly book on Masonic rituals in the Southern branch of the Scottish Rite.

This is the same book from which many anti-Masonic crusaders have lifted out of context sentences and portions of content for the purpose of misrepresenting Freemasons into some kind of “new world order”. To blunt, it is simply not true that a bunch of volunteers in a group based on the Bible story of King Solomon are trying to take over the world.

Freemasonry, like other human institutions before and likely after has had her moments of ungentlemanly conduct, or at least some of its members have. The famous member of the American Revolution, Benedict Arnold in betraying his Masonic brother George Washington to the British and then fighting with them has forever been remembered poorly by Americans.

Masons are very careful as a group not to be the one to, “Cast the first stone”. The charge of ever Mason is to make himself a better man. The rituals of the three degrees, which are for the uninitiated easy to find in this information age guide and trust that a man will find himself worthy of study and reflection and be a friend to neighbor and society. Freemasons are as the saying goes today, into coexistence and social harmony.

I personally find that a group which makes as its central theme that all good men who believe in a Supreme Being should congregate and assemble in common with one another without any regard for politics or religion a very good and worthy function which I am very proud to associate with. Joining this fraternity was one of the best decision of my life.

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The knights of chess

The mental process for empowered volunteers and the use of sales techniques for proper presentations to reflect the correct atmosphere for a new member is critical. Consider some of the perspectives as a new member would if you want to be successful. Some people consider such things a high mental challenge, similar to playing chess. While chess is not nearly that hard, the value of this information is that if you try you will have a higher degree of success than if you were unprepared and did not try.

First off, you must be totally convinced in the value your offer presents for a prospective new member and that their social capital generated by your offer will help them not only individually but socially as well. If you don’t fully believe this, stop and figure out what is wrong. Don’t ever attempt to present opportunities to someone unless your fully believe in the product or the concept. Particularly when it comes to really helping people become a volunteer!

Social capital is not new, only the conception of the phrase is new. Roman citizens of all classes met in baths, where a noble might be in a room next to a retired legionnaire. Roman Senators might be bathing next to a merchant or an ambitious son of a prominent family. These chance meetings might result in introductions that might be made by someone who is familiar with both parties at the bath.

Alliances could be formed, deals could be explored, or maybe old friendships rekindled. Romans practiced social capital theory without ever knowing the phrase. The modern empowered volunteer can also practice social capital without reading all of the studies supporting the theory.

However the studies are ready to support the empowered volunteer presentation to the candidate with all the facts and figures if they are needed for their decision making process. Remember, facts and figures help a prospect move towards a decision, but only an emotional tie to the product will net the sale of the member actually joining.

Data persuades, but emotions are always at the heart of every buying decision.

A strong belief in the value and righteousness of your crusade to recruit new volunteers must be reflected in your actions, not just your words. You will need total commitment from a support staff and the group as a whole. This means you need to sell your idea to the group and obtain their full support for your effort. This can not be stressed enough. If possible get the commitment in writing. If not, get tangible actions in place so that the commitment is seen by other members as real.

You need to be convinced that building membership in your group will significantly benefit the individual if they participate in the activities. You must be totally convinced that once they participate they will also be helping the group and society as a whole. This belief must not be just academic; it must be a firmly held gut level knowledge, which you are absolutely certain of. All sales people need to believe in their product, and I mean completely believe with all of their being if they want to succeed. This firm belief is true of the empowered volunteer as well.

Review the reports on the health benefits associated with social capital currently available before taking on the volunteer role. Can you see how the benefits involved are good for the individual? How about social capital as it relates to the group? Can you visualize several new members still experiencing the same benefits? This vision is important for your long-term approach to building membership. Membership building is a long-range philosophy, which needs to be practiced over time.

Social capital is available in many forms, but for our purposes volunteering in America is the focus. It could be a new member mentioning to the others in his new group about a book, which is interesting and presents solutions to problems some have experienced. Perhaps a new member has experience in something, which leads to a house visit to repair a computer. This could result in the repaired computer owner being grateful and suggesting the new member call his personal accountant for an issue they conversed about. Social capital can be seen in one aspect as the breaking down of social barriers between individuals and promoting compassionate recommendations, which potentially help the recipient.

Passion is what separates the people who can persuade others to their cause and those who can’t get others to agree or buy the product. Keep in mind that you are in a great position here, you are presenting an opportunity to help them in several ways, none of which are in any way negative. This is a super position to be in. They will be better off no matter what if they just take your offer of participating. The more they participate, the better the chances of their prospering! Just like chess as a matter of fact, practice makes perfect.

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